Performance Marketer

How to apply?

Use this link:

https://dub.sh/PASpecialist

The Company

At Torch Labs Software LLC, we’re revolutionizing the VPN and proxy industry with innovative software solutions. Operating as a global hybrid team with roots in Sri Lanka and our headquarters in the USA, we build cutting-edge infrastructure to monetize traditional and nontraditional products as a service.

Our inclusive and vibrant culture empowers talented individuals worldwide to collaborate, innovate, and deliver exceptional products that redefine customer expectations. Join us to be part of a fast-paced team making a real impact in the tech industry!

💻 Our website: https://torchlabs.xyz 📩 Our Email: [e-mail] 🐦 Our Socials: https://twitter.com/torch_labs

Position: Performance Marketer Location: Hybrid (Sri Lanka) Job Type: Full-Time

Job Summary

We are looking for a Performance Marketer who can take ownership of our paid advertising strategy, optimize performance across multiple platforms, and use data-driven insights to maximize ROI. The ideal candidate will also have advanced skills in Google Analytics to analyze user behavior and campaign effectiveness.

Key Responsibilities:

1. Technical Expertise

   • Proven experience running successful ad campaigns on Google Search, Reddit, Meta (Facebook & Instagram), and LinkedIn.

   • Deep understanding of Google Analytics (GA4), including setting up custom reports, analyzing user behavior, and implementing tracking.

   • Hands-on experience with conversion tracking, Google Tag Manager, and A/B testing.

   • Familiarity with tools like SEMrush, Ahrefs, or other digital marketing tools is a plus.

2. Analytical Skills

   • Must have a data-driven mindset to interpret complex metrics (ROI, CTR, CPA, etc.).

   • Ability to identify trends and make strategic decisions based on performance data.

   • Strong skills in reporting insights and presenting actionable recommendations.

3. Creativity and Collaboration

   • Ability to create compelling ad copy and visuals (experience working with designers is a bonus).

   • Innovates in campaign strategy while maintaining alignment with business goals.

   • A collaborative attitude to work effectively with content, design, and sales teams.

4. Adaptability and Curiosity

   • Stays up-to-date with changes in advertising platforms and industry trends.

   • Willing to experiment with new platforms, tools, and methods.

   • Comfortable adjusting strategies based on campaign performance or shifting priorities.

5. Organizational Skills

   • Manages multiple campaigns simultaneously across platforms.

   • Meets deadlines and stays organized under pressure.

   • Demonstrates attention to detail, especially when setting up campaigns or tracking.

6. Communication Skills

   • Communicates effectively with team members and stakeholders.

   • Clearly explains data insights, campaign performance, and optimization strategies.

   • Writes persuasive ad copy tailored to the target audience.

Qualifications:

• At least 2–4 years of experience in paid advertising and Google Analytics.

• A strong portfolio of past campaigns showcasing measurable results.

• Any certifications in Google Ads, Google Analytics, or related tools are highly desirable.

What We Offer:

• Competitive salary and Sales Commission. Paid in either USD or LKR.

• Hybrid work opportunities.

• A dynamic and supportive team environment.

• Opportunities for professional growth and development.

• The chance to work in an exciting and rapidly growing industry.

For any questions, please email us at [e-mail] 🤝

Apply Here

Application link: https://dub.sh/PASpecialist