Junior/ Senior Marketing Executive (Go-to-Market)
How to apply?
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The Company
At Torch Labs Software LLC, we’re revolutionizing the VPN and proxy industry with innovative software solutions. Operating as a global hybrid team with roots in Sri Lanka and our headquarters in the USA, we build cutting-edge infrastructure to monetize traditional and nontraditional products as a service.
Our inclusive and vibrant culture empowers talented individuals worldwide to collaborate, innovate, and deliver exceptional products that redefine customer expectations. Join us to be part of a fast-paced team making a real impact in the tech industry!
💻 Our website: https://torchlabs.xyz 📩 Our Email: torchlabsxyz@gmail.com 🐦 Our Socials: https://twitter.com/torch_labs
Position: Junior Marketing Executive (Go-to-Market) Senior Marketing Executive (Go-to-Market) Location: Hybrid (Colombo, Sri Lanka) Job Type: Full-Time
Job Summary
We’re looking for an AI-native Junior/ Senior Marketing Executive (Go-to-Market) to help launch and grow our products.
You’ll work across Marketing, Product, Sales, and Operations to research markets, shape messaging, support launches, run campaigns, and improve GTM execution.
We’re looking for someone who actively uses AI, automation, and emerging digital tools in their daily workflow. A technical background in Computer Science, Software Engineering, IT, Data Science, or a related field is a strong advantage.
Key Responsibilities:
Support GTM strategies for new products, features, and customer segments.
Research customers, competitors, trends, and market opportunities.
Help define ICPs, positioning, messaging, and value propositions.
Support product and feature launches across teams.
Run campaigns across social, email, communities, content, and paid channels.
Create marketing and sales assets such as landing pages, decks, case studies, and product content.
Use AI and automation tools for research, content, analysis, and workflow improvement.
Test new AI, marketing, and productivity tools.
Support lead generation and customer acquisition initiatives.
Track campaign performance and recommend improvements.
Stay updated on AI, SaaS, proxy, VPN, and technology trends.
Qualifications:
Experience in Marketing, Product Marketing, GTM, Growth, or Digital Marketing.
Strong interest in AI, technology, and emerging tools.
Hands-on experience with tools such as ChatGPT, Claude, Gemini, Perplexity, automation tools, or similar platforms.
Ability to quickly learn and apply new tools.
Technical background in Computer Science, Software Engineering, IT, Data Science, or similar is preferred.
Good understanding of positioning, messaging, campaigns, lead generation, and funnels.
Strong English communication skills.
Ability to explain technical products in clear, customer-friendly language.
Comfortable working with data, analytics, and marketing performance metrics.
Knowledge of SaaS, APIs, proxies, VPNs, or software products is an advantage.
Self-motivated, curious, organized, and comfortable working in a fast-paced environment.
Position Expectations
Junior Marketing Executive (Go-to-Market)
This position is focused primarily on hands-on execution and support. You’ll work on market research, campaign execution, content creation, product-launch support, lead generation, AI-assisted workflows, and performance tracking.
We’re looking for someone who can work effectively within a GTM plan, take ownership of assigned projects, and grow into greater responsibility over time.
Senior Marketing Executive (Go-to-Market) (2+ Years Experience)
This position carries greater ownership and decision-making responsibility. You’ll lead GTM initiatives, coordinate product launches, refine positioning and messaging, identify growth opportunities, and use campaign and market data to make recommendations.
We’re looking for candidates with at least 2 years of relevant experience in Marketing, Product Marketing, GTM, Growth, Digital Marketing, or a related area, with the ability to work independently and take ownership of cross-functional initiatives.
What We Offer:
Competitive salary.
Hybrid work opportunities.
A dynamic and supportive team environment.
Opportunities for professional growth and development.
The chance to work in an exciting and rapidly growing industry.
For any questions, please email us at torchlabsxyz@gmail.com 🤝
Apply Here
Application link: https://dub.sh/MEGTM
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